Trust & Risk

We've been burned by a replatform before—launched to a site that was technically "done" but converted worse than what we had. How do you prevent that?

When someone says they've been burned, we don't jump into a sales pitch. We first understand what specifically went wrong—because that tells us whether another replatform is even the right move right now.

What we've learned causes most failures:

Rushed discovery. Features get promised early, but nobody deeply defines how they must actually work. Months later, stakeholders see the build and realize it's wrong—so you're rebuilding core functionality inside an active timeline. That's where delays, overruns, and frustration come from.

How we prevent it:

Our biggest difference is clarity before code. We create deep technical discovery documents before development begins—defining UX behavior, business logic, integrations, and admin workflows upfront. Features get built correctly the first time instead of rebuilt mid-project.

On timeline discipline:

Our 6-7 month delivery (vs. industry's 18-24 months) comes from process discipline and team structure, not cutting corners. We use small, senior, empowered teams—about seven core experts—with real decision authority. That eliminates the bloated handoffs and committee approvals that slow agencies down.

What we won't do:

  • Rush discovery to close the deal faster
  • Over-promise features we haven't fully defined
  • Hide timeline or budget realities
  • Build with bloated teams that create drag

Real talk: Successful replatforms require two things—capital and emotional currency. If leadership doesn't have the confidence and energy to execute the project well, it will struggle regardless of which agency you hire. Part of our job is helping you determine whether the timing is right before we ever propose a build.

What happens if you get hit by a bus? Are we stuck with a codebase nobody else can maintain, or is this built on standards other developers can pick up?

You're never locked into Rocket Web by code. You stay with us because of results, partnership, and trust—not dependency.

Here's how we ensure that:

Standards-based development: We follow the native best practices of the platform and use clean, standards-based code. Any qualified Adobe Commerce developer—or another certified agency—can step in and understand the system without reverse-engineering custom logic. Adobe Commerce is one of the most widely deployed enterprise e-commerce platforms in the world, so the talent pool to maintain it is large.

No core modifications: We never alter core platform code. All custom functionality is isolated in clean extensions or modules that communicate with the core without breaking it. This means updates and security patches apply cleanly, and your tech stack stays stable over time.

Documentation transfers with you: We document architecture, logic, and key decisions in structured internal wikis. If you ever transition to another partner, that full documentation package goes with you—so your investment is protected.

Extension philosophy: When a feature is needed, we first evaluate clean extensions that solve the problem simply. If an extension introduces unnecessary complexity, we write streamlined custom code that maintains long-term clarity and performance.

The only thing unique we bring is our experience—not proprietary code that locks you in. If you ever chose to move on, a qualified team could pick up right where we left off.

How do you handle PCI compliance and sensitive B2B data (contract pricing, customer-specific catalogs) from a security standpoint?

Security isn't an add-on—it's foundational to how we build.

PCI Compliance:

Adobe Commerce is PCI-DSS compliant at the platform level. We implement payment integrations using tokenization and hosted payment fields, meaning sensitive card data never touches your server. This significantly reduces your PCI scope and compliance burden.

For Adobe Commerce Cloud customers, the hosting infrastructure is PCI-certified. For on-premise or third-party hosting, we ensure the environment meets PCI requirements and document the compliance boundaries clearly.

Sensitive B2B Data:

Customer-specific pricing, contract terms, and private catalogs are protected through:

  • Role-based access controls: Users only see what they're authorized to see
  • Customer group segmentation: Pricing and catalog visibility are scoped to specific accounts
  • Secure authentication: Enforced password policies, optional two-factor authentication
  • API security: Tokenized API access for integrations, with appropriate rate limiting and logging

Ongoing security:

We apply security patches promptly, monitor for vulnerabilities, and follow secure development practices. For managed services clients, we proactively track Adobe security bulletins and schedule patches before they become emergencies.

Audit readiness:

If your organization requires security audits or vendor assessments, we can provide documentation of our security practices and support your compliance team's review process.

Can we talk to 2–3 clients who are similar to us—not your biggest logo, but someone our size with our kind of complexity?

Yes. We provide references before entering into any contract—whether or not you ask for them.

We want you to trust us, and trust is built through conversation with people who've been in your position.

When you request references, we'll match you with clients who share relevant characteristics:

  • Similar revenue range or growth stage
  • Comparable complexity (B2B, B2C, or hybrid)
  • Similar integration requirements (NetSuite, ERP, PIM)
  • Alike industry or operational challenges

We won't just hand you our biggest logos. We'll connect you with companies where the context is close enough that their experience is genuinely useful to your evaluation.

We have a solid reputation in the industry. Our extremely high client retention rate proves we're doing things right. But we'd rather you hear that from our clients than take our word for it. Just ask, and we'll make the introductions.