View all of our Services

What can we expect with our new project starting?

Assuming it's a new project which includes everything being redesigned and rebuilt, you can expect the following process:

Project kick-off call

All decision makers, as well as the point person from your business, will interact with our core project team in order to review goals, expectations, processes and schedules as well as identify the forthcoming needs.


This step may last from 1 to 6 weeks or more depending on the project size and requirements. This is a critical step to any new project. This phase explores specifics with each requirement of the project to be designed and built.

UX design

A UX design will accompany the Discovery phase. This allows merchants to see a graphical interpretation of what their frontend requirements will look like. UX is the phase that will most benefit your future store. Shoppers need to be aware of where they are in your store and how to find what they want and checkout with ease.

Creative design

A brand and design questionnaire will be issued and reviewed as a team to understand the new store design needs and goals. The outcome of this document will drive the design intention and produce a branding and style guide for all design decisions going forward. The outcome of this phase will produce a desktop version of all the primary pages and tablet and mobile versions of some specific pages.

Requirements Sign-off

Once the discovery, UX design and creative design are complete a final sign-off will take place by your business. The team cannot get started building the new site without this sign-off. This sign-off is an indication to your business and ours that you agree with the storefront and all the technical requirements that will ultimately be built into the new site. We don't like surprises at the end of a project nor does your business. This sign-off is an agreement of what to expect when the project goes live.


During this phase a weekly status call will take place to give your business assurance that the project is on schedule and there are no blockers. Our team should have all the info they need in order to focus on the build of your new site. During this time there will be milestones that your business will be accountable to Rocket Web for in order to maintain the schedule. Some examples may be delivering a final proper product import file, providing all the new content for certain pages or setting up certain backend admin tasks before Rocket Web is complete. Near the 75% completion stage your business will get development server access to view the storefront and begin to get into the Magento Admin to start exploring and setting up business needs.


Once Rocket Web is complete on the development server with the build, we will perform several weeks of QA. This is the process where we run manual and automated tests against the new build to reveal backend and frontend bugs and site issues. We will begin to resolve these issues as we pass along the final site for your business to test.

UAT (User Acceptance Testing)

This phase allows your business to test the final build against the project sign-off requirements phase from earlier in the project. Any bugs or related issues that are part of scope will be addressed and fixed.


There will be a code freeze for a certain number of days before Go Live. Rocket Web will follow our own internal launch process and confirm that your business is ready for Go Live. Our Go Live typically takes place early AM, Monday - Wednesday. Upon Go Live, Rocket Web will test the live site with account creation, login and test orders.

Follow-up and Warranty

A warranty period will be provided for your business to correct any site issues that were part of the original scope. Sometimes during the early phases of the project, new or modified scope arises. In order to keep on schedule, most of this scope is scheduled for changes after the site launch. It's during this phase, after Go Live, that new or modified scope is started and re-deployed.

Managed Services

Rocket Web provides Managed Services for post-launch support and new site changes and improvements over the course of the following years the site is live.